NJSBDC Helps New Jersey
Small Businesses Grow
Get NO-COST, 1-on-1 consultation from NJSBDC's business experts who work with you until you have fulfilled your business goals. NJSBDC will assign business experts that will focus on key elements of your company and help you grow.
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What We Offer
The NJSBDC will be the leading statewide organization in delivering business advisory services and training to established and new small to mid-sized businesses, and high-impact, growth-oriented businesses.
Watch Our Story
Counseling
Whether you’re expanding your business or starting a new venture, NJSBDC consultants can provide your small business with personalized guidance on a variety of diverse matters. We have the ability to equip your establishment with the resources and tools necessary in order to get you to the next level. We offer comprehensive solutions and services for new and existing businesses, as well as strategies for accelerating your growth. Explore our counseling options below, and choose which path is a best fit for you.
Explore Counseling Options →
Events
Reading articles and watching videos are a great way to learn the basics of business. But to move beyond this, it’s important to get the right training. With NJSBDC, you have the ability to attend workshops, seminars, webinars, and networking events. In this workshops, we will cover everything from marketing and social media to financing and making business plans. Our workshops and events are the best place to increase your knowledge while networking at the same time.
Check Out Our Events Schedule →
Resources & Data
The Tool Kit can be used as a resource tool for any stage of your business life cycle. These seminars and training courses are offered directly from the SBA.gov website and are designed to help you grow your business and succeed. This tool kit consists of resources for both new businesses as well as existing businesses.
Get The Tools →How It Works
Request Counseling
Request counseling and we'll match you with an NJSBDC business consultant specific to your business needs.
Grow Your Business
Your dedicated NJSBDC business consultant will work with you to help grow your business to the next level!
Stats
Counseled 15,798 clients
(on-on-one)
Delivered 59,033 total
counseling hours
14,095 of all clients were
established businesses
1,049 clients of NJSBDC
started a new business
Sponsored 2,198 training
sessions statewide
38,219 training
seminar attendees
4,255 total jobs
supported
Facilitated $318,596,295
in total financing (loans & equity) for its clients
Clients generated more
than $6.5 billion in sales
revenues
Summarized impact of the program (October 1, 2019 – December 21, 2021)
What Our Clients & Partners Say
Upcoming Events
NJThrivesVEE Connect& Inspire Breakfast Meetup
March 26, 2025Rutgers Business School - New Brunswick 100 Rockafeller Rd, Piscataway, NJ 08854 Lounge 5001Fee: N...
Register →Annual Foodiepreneur: The Business of Food
March 31, 2025Foodiepreneur Event: "The Business of Food" NJSBDC at Brookdale Community College invites entreprene...
Register →AI Workshop
April 01, 2025A Hands-On Workshop to Learn AI Date & Time: Tuesday, April 1, 2025 at12.30 pm - 3.30 pm Join us...
Register →Your Guide to Manufacturing: From Raw Materials to Finished Products.
April 01, 2025Manufacturing Webinar Description: Manufacturing is the process of transforming raw materials into f...
Register →Misson Ready Entrepreneurship (MRE) Academy: Module 5 - Launch Your Venture with Confidence
April 01, 2025Calling all veterans, service members and their families interested in entrepreneurship: Unlock your...
Register →Social Media Principles for Business: Facebook/Instagram
April 02, 2025In this webinar we will walk through the steps of digital marketing plan creation. As part of this ...
Register →Business Ownership Exploration
April 03, 2025Take control of Your Life and Your Career! Are you considering entrepreneurship as a career option b...
Register →Strategic Planning
April 03, 2025Date & Time: April 7, 2025 at 12:00 PM Workshop Objectives:Clarify your 2025 business goals, m...
Register →Business Start-Up
April 05, 2025If you are a New Jersey entrepreneur who is planning to start or has recently started a small busine...
Register →Entrepreneur Certificate Program - Cohort #2
April 05, 2025(5 Courses Required) Starting a new business or growing an existing one is a demanding and tough job...
Register →Mercer County K-12 & Higher Education Procurement Event
April 08, 2025MERCER COUNTY PROCUREMENT EVENT K-12 Public Schools & Higher Education ?? Date: April 8, 2025 ? ...
Register →Trademark Basics Boot Camp
Tuesday, April 08Description: In this second module of our eight-part virtual Trademark Basics Boot Camp, we'll focus...
Register →Meet the Lenders
April 09, 2025Are you ready to take your business to the next level? Join us for an exclusive seminar designed to ...
Register →Compliance with BOIR/FINCEN
April 10, 2025Description: The webinar provides business owners with the essential information and guidance to com...
Register →Hackensack Success Hub Meetup #1: Business Support through the MSBA and the Hackensack Success Hub
April 10, 2025The Main Street Business Alliance, in partnership with the New Jersey Small Business Development Cen...
Register →Microloans & Alternative Lending Option Webinar
April 10, 2025Finding the right sources for capital in the current economic situation has been a constant challeng...
Register →First Step to Entrepreneurship Q&A
April 12, 2025First-Step to Entrepreneurship Q & A is the NJSBDC at Rutgers-Newark interactive webinar for all...
Register →Entrepreneurship for Success
April 16, 2025Event: Entrepreneurship for Success with WPU Date: Wednesday, April 16, 2025 Time: 6:00 PM Location:...
Register →PILOT OR PASSENGER? Taking Control of Your Business Success Event with James Rhee
April 21, 2025Join Us for an Exclusive Leadership Experience with Best-Selling Author James Rhee! Mark your calend...
Register →Trademark Basics Boot Camp
Tuesday, April 22In this fourth module of our eight-part virtual Trademark Basics Boot Camp, we'll focus on the requi...
Register →Basics to a Business Plan
April 24, 2025Date & Time: April 24, 2025, at 11:00 AM Location: Online This webinar will guide you through th...
Register →A Business Plan
April 26, 2025Even the most skeptical banker can be persuaded positively with a convincing business plan. Comprehe...
Register →Financing A Small Business
May 03, 2025Interested in starting a business or expanding an existing business? Need financial assistance? This...
Register →LinkedIn: Connect and Engage for Growth
May 06, 2025This session will focus on using the LinkedIn to establish your reputation as an expert and reach yo...
Register →Food Innovation
May 06, 2025Webinar Descriptions: . Food Innovation : Explores innovative approaches to growing a food business...
Register →Launching a Private Label Product
May 07, 2025This webinar will cover the necessary steps to take to successfully launch a private label brand. It...
Register →Misson Ready Entrepreneurship (MRE) Academy: Module 6 - Grow Your Business with Proven Strategies
May 07, 2025Calling all veterans, service members and their family members interested in entrepreneurship: Unloc...
Register →Exploring Business Ownership Through Franchising Webinar
May 08, 2025Are you considering entrepreneurship as a career option in 2025, but want a proven business model to...
Register →Technology & Business
May 08, 2025MOVE OVER VIRUSES, step aside worms: Ransomware has the spotlight and isn't about to give it up. Fro...
Register →Recordkeeping for Small Business
May 10, 2025This workshop is ideal for business owners wanting to perform basic record keeping, and understandin...
Register →Talk Tax with the IRS
May 14, 2025. New Entrepreneur Program . Recordkeeping, definition of business income, small business resources,...
Register →Meet the Lenders
May 20, 2025Unlock Funding Opportunities for Your Business Does your business need funding to grow and expand? A...
Register →Marketing Strategies for Small Business
May 31, 2025This 15-hour comprehensive overview covers the complete marketing functions of a business. Learn abo...
Register →Compliance with BOIR/FINCEN
June 03, 2025Description: The webinar provides business owners with the essential information and guidance to com...
Register →Best Business Apps for Small Business Owners
June 04, 2025Running a small business involves wearing a lot of hats and it can be overwhelming. As a business ow...
Register →Independent Contractors vs Employees Webinar
June 04, 2025This pandemic has not only affected our way of life but shifted the way we manage our small business...
Register →Growing Biz with Federal Opportunities
June 05, 2025This all-day training course will provide growth-focused small businesses with an in-depth understan...
Register →Food Business Plan
June 05, 2025Webinar Descriptions: . Crafting a winning food business plan: Focuses on creating a strong busines...
Register →Smart Business Plan Workshop - Introduction (Summer Cycle) Week 1
June 06, 2025The NJSBDC at Rutgers-Newark Smart Business Plan Workshop is offered in 4 hour increments over 4 wee...
Register →First Step to Entrepreneurship Q&A
June 07, 2025First-Step to Entrepreneurship Q & A is the NJSBDC at Rutgers-Newark interactive webinar for all...
Register →Winning Public Federal Contracts
Monday, June 09This all-day training course will provide growth-focused small businesses with an in-depth understan...
Register →Introduction to AI for Marketing
Tuesday, June 10In this first Session, we will dive into how AI can enhance your marketing strategies, with practica...
Register →Access to Capital
June 12, 2025Gaining access to capital to sustain and grow your business has never been more important. There ar...
Register →Smart Business Plan Workshop - Market Research (Summer Cycle) Week 2
June 13, 2025The NJSBDC at Rutgers-Newark Smart Business Plan Workshop is offered in 5 hour increments over 4 wee...
Register →Digital Marketing with ChatGPT
June 13, 2025DESCRIPTION The launch of ChatGPT has received a lot of attention and raised questions and concerns ...
Register →eCommerce Planning Pt1: The Basics
June 14, 2025Learn more about starting and growing an e-commerce business, understanding the marketplaces and pla...
Register →eCommerce Planning Pt.2: Grow Beyond Startup Webinar
June 14, 2025Learn more about starting and growing an e-commerce business, understanding the marketplaces and pla...
Register →AI Tools for Productivity and Finalizing Your AI Strategy
June 17, 2025In the second Session, we will dive into AI Tools for Productivity and Finalizing Your AI Strategy, ...
Register →Show Bix X Small Business: NJ Film
& Entertainment Industry Small Business Conference, TuesdayThe Show Biz x Small Biz (SBxSB): NJ Film, Sports & Entertainment Industry Small Business Confer...
Register →Mercer County - Conéctate y Crece
June 18, 2025La Oficina de Desarrollo Económico del Condado de Mercer, en colaboración con el Centro de Desarro...
Register →Mercer County - Connect & Grow
June 18, 2025The Mercer County Office of Economic Development, in collaboration with the Small Business Developme...
Register →Smart Business Plan Workshop - Financials Pt1 (Summer Cycle) Week 3
June 20, 2025The NJSBDC at Rutgers-Newark Smart Business Plan Workshop is offered in 5 hour increments over 4 wee...
Register →Featured Posts
Resources
Unlock the tools to achieve your business’s greatest potential.

Blog
Join the Official NJSBDC State Office Newsletter for exclusive small business news, training & events, and exclusive resources.
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Resources Hub
Explore a rich library of content on registering, hiring, funding and more.
Check Out Our Resources Hub →
NJSBDC Podcast
The Not So Small Business Podcast will make you aware of all available resources as well as educate you on the latest trends, opportunities, and potential obstacles on your path to success.
Listen To Our Podcast →