Port strikes, like those affecting the East and Gulf Coast, can disrupt supply chains, impacting businesses of all sizes. Whether you are a small business or a larger enterprise, preparing for such disruptions is key to maintaining stability and minimizing losses.

Here are some strategies to navigate the challenges of a port strike:

1. Diversify Suppliers

Port strikes can bring global supply chains to a standstill, especially when businesses rely heavily on a single port or supplier. Small businesses should proactively seek out secondary or tertiary suppliers to create flexibility in their sourcing options. Establish relationships with multiple suppliers and look for alternative shipping routes to ensure continuity when ports are disrupted.

2. Stockpile Essential Inventory

While increased inventory costs may strain cash flow, strategically stockpiling key products before a strike occurs can be a game-changer. Focus on high-demand items or those with longer production lead times. For seasonal businesses, planning inventory around peak times is especially important. Analyzing past sales data to identify your most critical inventory needs can help determine which products to prioritize when stockpiling.

3. Communicate with Customers

Customer expectations can be a challenge during supply disruptions. Informing clients ahead of time about potential delays can help manage these expectations and maintain trust. For example, businesses can use email updates, social media announcements, or direct communication channels to keep their customer base informed about potential delays in shipping and product availability.

4. Optimize Logistics and Routes

Work with logistics partners to identify alternate shipping routes or methods, such as air freight or rail. This can be especially helpful for businesses with time-sensitive products or those that need to fulfill customer demands.

5. Leverage SBA and Local Resources

Utilize available resources, such as those provided by the SBA programs, to find financial support, counseling, and business continuity planning. The NJSBDC is ready to help businesses navigate challenges, offering no-cost consulting and tailored support during these times.

6. Review Contracts and Terms

Revisit agreements with suppliers and clients to understand terms related to delays and disruptions. Being clear on who bears the cost of delays can help protect your business from unexpected financial burdens.

7. Stay Informed on Developments

Monitor news about the strike and government actions, such as the Supply Chain Disruption Task Force. Staying informed allows you to make timely decisions and adjust your strategy as needed.

By proactively implementing these steps, businesses can mitigate the risks posed by port strikes and maintain their operations more effectively. Preparing ahead can make a significant difference in maintaining customer satisfaction and keeping your business resilient.

For personalized guidance and support, the NJSBDC offers no-cost consulting to help you navigate these challenges and ensure your business thrives. Learn more at www.njsbdc.com.