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    NJSBDC – Our Mission

    The New Jersey Small Business Development Centers (NJSBDC) network provides comprehensive assistance to small and medium businesses (SMBs) to maximize opportunities for growth and generate economic impact statewide.


    NJSBDC – Our Vision

    The NJSBDC will be the leading statewide organization in delivering business advisory services and training to established and new small to mid-sized businesses, and high-impact, growth-oriented businesses.


    NJSBDC – Our Core Values

    The NJSBDC embraces the following 6 Core Values (G.R.O.W.T.H.):

    • Growth-oriented,
    • Respectful,
    • Opportunistic,
    • Wisdom,
    • Team-driven, and
    • Honest



    The New Jersey Small Business Development Center was established by Congress in 1978 as one of the first national SBDC pilot projects resulting from the passage of Public Law 96-302. Today, the NJSBDC network is composed of the headquarters located at Rutgers Business School – Newark and New Brunswick, 11 full-service regional centers, and an additional 28 affiliate (or satellite) offices located throughout the state. Regional centers are hosted by and affiliated with two and four-year college and university business programs with a major footprint for comprehensive small business assistance and outreach.

    NJSBDC Directors and consultants are paid, proven professionals with graduate-level degrees in business and many years of practical experience with bottom-line responsibility. Working for the NJSBDC is their career of choice which continually challenges them with formulating strategic solutions to client issues.