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NJSBDC InternJune 12, 2019

Demystifying International Trade : How to Get Started, and How to Expand | Wednesday, June 26th, 2019

Demystifying International Trade

How to Get Started, and How to Expand

Instructor Roger S. Cohen


Is your business ready to leap into global markets?

Whether you are a buyer or seller, you must assess the opportunities and risks for your business in the global economy.
This workshop on the fundamentals of international trade will cover topics for both beginning and accomplished exporters and importers.
In this workshop, you will learn:
  • Exporting and importing, an overview
  • International marketing and sales methods
  • How to conduct market research
  • How to find customers
  • How to calculate your price
  • How to work with agents, representatives and distributors
  • How to get paid
  • Logistics, freight forwarding, customs brokerage
  • International trade resources


When: Wed, June 26th, 2019 @ 5pm – 7pm

Where: Ramapo College of New Jersey
505 Ramapo Valley Rd
Mahwah, NJ 07430


Driving Directions

Download the Flyer


Your Instructor: Roger S. Cohen, Lead International Trade Consultant for the NJ Small Business Development Centers (NJSBDC) and President, Cohen International. For over twenty years, Roger has helped clients develop all sorts of international business – from fine art, through currency printing machines, to xylophones and zebrawood. Roger is credited with initiating the project that brought the popular “self-sticking” postage stamp to the United States. Millions of tongues are now being spared the aftertaste of glue, thanks to Roger’s efforts.



Roger S. Cohen | | (973) 353-1927

starting Your Business

If you are planning on starting a small business, NJSBDC, with the help of the Small Business Administration (SBA), is here to make your small business dreams a reality. Become a client and see how.

Expanding Your Business

If you are an existing business with annual revenue of up to $1 million or have more than $1 million in revenue and/or 10 or more employees, NJSBDC can help you expand your market share as a company and grow your vision into a successful company. Become a client and see how.


Annual Key Sponsors

Financial Supporter

Major funding partners

The New Jersey Sustainable Business program is funded by the USEPA, and is part of an EPA Region 2 Toxic Reductions initiative that also includes projects being conducted by the New York State Department of Environmental Conservation (NYSDEC), and New Jersey Institute of Technology (NJIT).

Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA. All services extended to the public on a non-discriminatory basis.