Arable Labs, Inc.
Adam Wolf, Ph.D.
40 North Tulane Street
Princeton, NJ 08542
Arable is a data and analytics company reducing risk in the food and agriculture supply chain. Their flagship product, the Mark, is a low-cost, highly connected solar-powered sensor that continuously and precisely measures more than 40 different, relevant data types regarding plant, light and weather conditions. The data enable farmers and agribusinesses to better assess crop status, forecast growth, predict yields and improve decision-making.
Customers are able to better manage resources in real time and make decisions that enable them to increase revenue through better forecasts of harvest timing, yield, and postharvest outcomes. The Mark hardware was designed in collaboration with the designer of the GoPro camera and Nest learning thermostat.
Company Founder Adam Wolf was a Princeton University post doctorate candidate when he participated in the National Science Foundation’s Innovation Corps Teams Program (I-Corps). The purpose of the program is to identify National Science Foundation/NSF-funded researchers who will receive additional support, in the form of mentoring and funding, to accelerate innovation that can attract subsequent third-party funding. Through their participation in I-Corps, Adam and his team decided to pursue SBIR funding. Arable’s I-Corps mentor referred them to NJSBDC’s Technology Commercialization Consultant, Randy Harmon.
Randy reviewed, critiqued and made suggestions for strengthening Adam’s draft NSF SBIR Phase I proposal, which was submitted in June 2015. Adam received word in December 2015 that the $150,000 project had been approved for funding. He then applied for and received $20,000 through NSF’s Phase IB program, which is intended to provide supplemental funding between the completion of Phase I and Phase II.
Upon successfully completing the Phase I project, Arable submitted a Phase II SBIR proposal at the end of August 2016 NJSBDC Consultant, Randy Harmon, assisted the team in the preparation of the Phase II technology commercialization plan.
Arable was able to successfully leverage their Phase I and IB awards to raise $2.6 million in venture capital which closed in February 2017. Upon successful completion of a pre-award audit and administrative review, Arable received notice of a $750,000 NSF Phase II award in April. According to Dr. Wolf, the assistance provided by NJSBDC through Randy Harmon helped Arable win SBIR Phase I and Phase II grants and the validation provided by the Phase I award helped raise their equity financing.
An opportunity exists to apply for additional NSF funding after Phase II ends. The Arable Insights platform, supported by the Arable Mark, is already generating revenue. Customers include Driscoll’s, Treasury Wine Estates, and Valley Irrigation. The Arable vision is to help enhance a customer’s sound decisions-making, mitigating risk in food production systems.